CATALYST: Not to be outdone by this week's announcement of Kaplan's edtech accelerator, Pearson announced its very own, Catalyst, which will incubate up to ten startups that "have a product or products that complement or enhance a Pearson brand." (The London-based giant has quite a few tools in its shed.) Here's what it sounds like: work with us to deliver and promote our content, and in return we'll get you access to the markets where we've already established relationships. And no equity will be taken.
There'll be a bit of matchmaking between applicants and existing Pearson services, and those accepted in the end for the three-month program in mid-April will have access to Pearson execs and product experts (of course!) and the opportunity to pitch to execs at a Pearson demo day. Startups aren't required to relocate to any spot, but they presumably will be expected to move around a bit. They'll get up to $10K for travel-related expenses.
Interested parties should reach out to future_tech@pearson.com
