non-profit craigsgraph

CRAIGSGRAPH: Craig Newmark, best known for his lists, has put together an infographic of social media usage by the 50 highest earning nonprofits over August and September 2011, by looking at numbers of Facebook fans and Twitter followers. You may think that the ones with more money can afford more active engagement, but check this: the YMCA of the U.S., which tops the list with a budget of over $5.8B, has a mere 200 Twitter followers.

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