Apple Device Sales Drop to 3rd Place in US Classrooms

Mar 3, 2017

FALLING FURTHER FROM THE TREE: Once king of the classroom device market, Apple sales appear to be souring. According to a new report by Futuresource, sales in iPads and Mac notebooks now rank third in the national market—behind Google Chromebooks and Microsoft Windows. The report represents a larger trend for Apple, whose presence in schools has been steadily declining since 2013, the New York Times reports.

The market shift is largely the result of Chromebooks' booming popularity. According to the report, 58 percent of the 12.6 million mobile devices shipped to American schools in 2016 were Chromebooks, up from 50 percent in 2015. In the same period of time Apple saw a 6 percent decrease in shipments, down to 19 percent of market sales. Microsoft sales have remained consistent at around 22 percent.

Apple Device Sales Drop to 3rd Place in US Classrooms

Mar 3, 2017

FALLING FURTHER FROM THE TREE: Once king of the classroom device market, Apple sales appear to be souring. According to a new report by Futuresource, sales in iPads and Mac notebooks now rank third in the national market—behind Google Chromebooks and Microsoft Windows. The report represents a larger trend for Apple, whose presence in schools has been steadily declining since 2013, the New York Times reports.

The market shift is largely the result of Chromebooks' booming popularity. According to the report, 58 percent of the 12.6 million mobile devices shipped to American schools in 2016 were Chromebooks, up from 50 percent in 2015. In the same period of time Apple saw a 6 percent decrease in shipments, down to 19 percent of market sales. Microsoft sales have remained consistent at around 22 percent.

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