Research

market research app-etizing data

Dec 7, 2011

APP-ETIZING DATA: $4.19: that's how much American parents of 6-8 year olds paid for their last app, according to KidsIndustries, a 12-year old British research firm specializing in unraveling family preferences and habits. The firm recently surveyed 2,000 parents of kids ages 3-14 years old in the UK and US and found they had downloaded an average of 11.3 apps over the past three months. Free summary of the data is here.

Research

market research app-etizing data

Dec 7, 2011

APP-ETIZING DATA: $4.19: that's how much American parents of 6-8 year olds paid for their last app, according to KidsIndustries, a 12-year old British research firm specializing in unraveling family preferences and habits. The firm recently surveyed 2,000 parents of kids ages 3-14 years old in the UK and US and found they had downloaded an average of 11.3 apps over the past three months. Free summary of the data is here.

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