Blackboard Wanes, Instructure Gains in Spring 2015 LMS Market Share

Market Trends

Blackboard Wanes, Instructure Gains in Spring 2015 LMS Market Share

Mar 24, 2015

BACK TO BLACK: Earlier this March, George Kroner updated numbers in the horse race between Blackboard, Instructure, Desire2Learn and other companies looking to capture the higher-ed market for learning management systems. The story hasn't shifted much from Kroner's last update: Blackboard, once perched on top with 80 to 90 percent of the market in 2006, saw a slight uptick but overall continues to cede ground, now holding on at 44 percent. Instructure meanwhile, is steadily gaining with 12 percent of the market, up from 9 percent at last count in 2014. Kroner says "It is with good reason, though, that Blackboard is actively expanding into K12 given the waning presence of its cash-cow LMS product at the university level."

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