Out of the Box and Into the Classroom

EXCUSE THE PUN: But popular file-sharing company, Box, is stepping out of the (enterprise) box and into the classroom. This week the Los-Altos company announced this move and unveiled a partnership with Instructure, which will use Box's "entire suite of collaboration and management features" for its popular Canvas learning management system. Box also announced partnerships for its OneCloud app with over 500 companies that include Engrade, Nearpod, and Celly.

These steps are part of Box's long-term journey to become a schoolhouse name. In the past year, the company's sales in education grew over 119 percent, with customers in "more than 100 universities and hundreds of K-12 institutions." In May, it acquired Crocdoc, a preview and annotation document software most used by companies like Blackboard and Edmodo.

On their growth in the K-12 sector, Robin Daniels, the Head of Enterprise Product Marketing believes that "the way students interact with teachers in K-12 is different [than in higher education]. That will change over time and they will want to find solutions for interacting with content and each other." And as that happens, Box is trying to be there every step of the way.

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