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Post-Secondary

Helps individuals find local literacy and education programs and GED testing centers in their areas

Overview

  • Goals: The National Literacy Directory is a tool that helps adult learners find local adult education programs and GED testing centers.
  • Approach: The National Literacy Directory can be accessed online or on the phone. Individuals can use the website, which has an interactive map that allows users to see local programs after entering their ZIP code. They can also call a toll-free number and get a referral for a local education program.
  • Pricing: The National Literacy Directory is free for all users. This is made possible by funding from the Dollar General Literacy Foundation.
  • Who is Using It: The directory is used by adult learners looking to pursue a GED, apply to college or build skills for the workforce. In the last year, 50,000 individuals have used the tool.

Product Brief

Goals

The National Literacy Directory, which launched in 2010, is a tool that helps adult learners find local adult education programs and GED testing centers. The directory has over 10,000 educational programs across the U.S. including programs for literacy, English as a Second Language (ESL), math, workplace skills, tutoring, computer skills and GED preparation. The National Literacy Directory aims to make it easier for adult learners to find local programs that meet their educational needs. In addition to the website, there is also a toll-free number that individuals can call to be referred them to a specific local program.

Approach

The National Literacy Directory can be accessed online or on the phone. Individuals can use the website, which has an interactive map that allows users to see local programs after entering their ZIP code. They can also call into a toll-free number and get a referral for a local education program (this is available 24/7).

When a user first visits the site, a window pops up offering them the option of finding a program by entering their zip code, or calling in for help. The window also offers the option to view the website in English or Spanish.

Individuals using the website for support can enter their ZIP code to view an interactive map showing the local educational programs that are available, and a scrollable list that users can click through to preview more about each program. Users can also use filters if they are looking for a particular type of program.

A user can click on a listing to learn more about a program. Upon clicking, a window pops up displaying information that is specific to the program. Typically this includes basic information such as location, phone number, a link to directions and a contact at the organization. Additionally, the window allows users to post comments, print, and share the program via Facebook, Twitter, Google Plus or email.

Business Model and Pricing

The National Literacy Directory is free for all users. This is made possible by funding from the Dollar General Literacy Foundation.

Who is Using It

Adult learners looking to pursue a GED, apply to college, or strengthen their skills for the workforce can use the National Literacy Directory to find a local program that is right for them. In 2013-2014, the directory served more than 50,000 individuals. 

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PRODUCT ATTRIBUTES

Audience

Adult Learning Adult Learning

Subject Matter

Language Arts Language Arts