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Pre-made, supplemental courseware that enables digital marketing simulations

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Creative Commons License
With the exception of third party images, video content, and case studies, this courseware content is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License .

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Digital Marketing Simulation by Simbound Product Website

Simbound is pre-made, supplemental courseware that enables digital marketing simulations. Through Simbound, students carry out introductory digital marketing operations such as setting up a website, pay per click search engine marketing, A/B testing, and e-mail communications, and analyze results through an analytics dashboard. Instructors can modify marketing budgets, objectives and rewards, as well as demand and consumer interest for a particular product. Simbound generates reports on student activities and performance that instructors can review. Instructors can use Simbound in fully online, blended, or face-to-face formats.

Courseware Features
  • Pre-made Course
  • Supplemental
  • Business
  • Marketing
LMS Integrations
    Standards Integrations
      • In-Person Faculty Training
      • Online or Phone Faculty Support
      • Online or Phone Student Support
      • Technology / Platform Integration Services
      Pricing Data
      • Free, Usage-based license (per student)
      • 50 EUR/50 USD for individual licenses. University licenses are available but are charged based on the number of distinct simulation courses.

      Courseware Features

      Ratings are based on company self-assessment, guided by the CWiC Framework.

      • Adaptivity

        The content can be adjusted in relation to a learner's knowledge


      • Customization

        Educators and course designers can alter learning or assessment content


      • Learner Autonomy

        Learners can impact or augment instruction based on their choices


      • Socio-Emotional

        Use of feedback and interventions based on a learner’s social-emotional state


      • Assessment

        The presence of academic structures and the capacity to assess learning in relation to them


      • Collaboration

        Ability for learners and/or educators to engage with each other in the context of learning


      Who is using it?

      Brandeis University LogoVienna Uni of Economics and Business LogoVIA University College TEKO LogoUniversity of Guelph-Humber LogoThe Hong Kong Polytechnic University Logo
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