Sr. Learning Designer

Instacart - San Francisco, California - Full time

Every day, thousands of Instacart shoppers deliver perfect produce, make great replacements when items are out of stock, and communicate with their customers throughout the process. We believe providing Instacart shoppers with engaging learning is key to customer happiness and Instacart’s success as the world leader in online groceries.

As the lead developer of learning content for Instacart shoppers, your role will include…

  • Executing all aspects of content development (researching, structuring, writing, & revising)
  • Sourcing feedback from shoppers & incorporating into all content created
  • Leading the creation of images & animations that improve the learning experience
  • Performing quality checks on your own work, ensuring consistency of voice, clarity, and overall engaging and aesthetically pleasing output
  • Evaluating curriculum performance in relation to quantitative & qualitative learning objectives, iterating on content as needed
  • Maintaining an understanding of industry best practices & when necessary, proposing new learning solutions to support Instacart’s needs

To succeed in this role, you have…

  • 3+ years experience in the design, development, and writing of learning content
  • Strong written & verbal communication with the ability to express complex topics clearly and easily
  • Excellent attention to detail & organizational skills
  • Ability to manage multiple projects simultaneously and prioritize responsibilities
  • Comfort with basic analytics
  • Strong business judgement and creative problem solving skills
  • Comfort working both independently and collaboratively
  • Ability to pick up new topics quickly & excitement to build expertise in the grocery industry!
  • An interest in working in a fast-growing, fast-paced environment with changing responsibilities. A willingness to lend a helping hand wherever it’s needed

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Curriculum Design

Experience Level

Mid Level


Instacart is a leader in North American online groceries & one of the fastest growing companies in e-commerce. Instacart's same-day delivery brings groceries to consumers in as fast as an hour. Our team works to make grocery shopping effortless & give time back to our customers.

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