Sr. Director of Growth Marketing (Remote)

About the Role:

DreamBox is hiring a strategic, results driven Senior Director of Growth with a record of success. You must love data, technology, and people. The Senior Director of Growth Marketing will be responsible for developing and executing our growth strategy encompassing both customer acquisition and retention marketing.

In this role you will be directly responsible for lead, pipeline, and revenue generation resulting in new, renewal, expansion, and cross sell business. You will work closely with GTM leaders to create and execute a growth strategy that not only improves the prospect/customer experience but results in measurable and profitable growth for DreamBox across these revenue segments. You will be responsible for setting targets, owning the Marketing forecast model and accountable to performance vs goal.

You must have a track record of leading high performing teams that meet or exceed targets. You will lead a team across varied marketing functions, overseeing Marketing Operations, Event Strategy & Execution, Regional & ABM, Integrated Marketing & Paid Media. You will own strategy through execution of all marketing campaigns, including all growth analytics in partnership with Marketing operations. These data insights will be shared across teams to improve outcomes.

You will build a culture of experimentation and ROI analysis across all functions on the growth team, designing and implementing best practices for testing frameworks. You will help build and drive efficiency and effectiveness of the customer funnel by creating a test plan for all channels. You will drive top-line results to hit weekly, quarterly, and annual growth targets. You will optimize existing channels and allocate budget to maximize ROI.

This role must strategize and work collaboratively with leaders across the GTM organization including product, sales, customer success, and professional services so that all levers are being utilized to drive growth.

What You'll Be Doing:

• Ability to bounce from thinking strategically to executing very detailed tactics and connect complex dots to create impactful strategies and plans.
• Holistic growth planning – research, forecasting, planning, execution, and performance analysis to drive profitable growth across the marketing funnel.
• Setting targets, owning the Marketing forecast model and accountable to performance vs goal.
• Oversee and drive our event and webinar strategy and execution, Account Based Marketing and personalization strategy, Integrated Marketing, and Paid media.
• Proven expertise in integrating systems and data across marketing, sales, and Customer support tech stacks.
• You will utilize technology and metrics to continuously generate insights that will continuously optimize all growth channels and drive revenue.
• Coach and develop a team of marketers to deliver on agreed upon strategies and goals.
• Growth experimentation programs to test all channels to continuously optimize.
• Identify and manage external agencies to augment internal resources.
• Create and present presentations to senior leadership and board members.

About You:

• BA/BS degree, MBA preferred
• Proven track record of leading high performing teams that meet or exceed lead, pipeline, and revenue generation targets with significant YOY growth
• 7+ years of experience in Growth Marketing, demand generation or Performance marketing with a track record of delivering concrete business results. B2B SaaS experience required. Edtech experience preferred
• 5+ years of people management experience of large teams
• 5 + years’ experience with Salesforce, Marketo, Bizible, Google Analytics
• Strong Excel competency, and comfortable working with complex data
• Strong analytics capabilities and a deep understanding of data
• Prior ownership of multimillion dollar media budget, account-based marketing, marketing operations
• Professional experience in modeling, data analysis, and BI visualization, salesforce, and digital attribution tools
• Strong understanding of digital marketing landscape, including channel knowledge in SEM/PPC, SEO, display, paid social, video, etc.
• Demonstrated proficiency with SEM, SEO, social, mobile, display, affiliate advertising
• Must have strong communication skills, executive presence, and storytelling
• Legally authorized to work in the US

Location: Open to candidates in the US (Remote role)

Compensation and Benefits:

Expected base salary range for this position is $133,220 – $195,360 USD annually based on several factors, including experience and geography. This position is also eligible for an annual incentive bonus or sales commission bonus, depending on the role, and benefits that are designed to support you & your family. If you are hired at DreamBox Learning, your final base salary compensation will be determined based on considerations such as geographic location, skills, responsibilities of the role, education, and/or relevant experience. In addition to those factors, we believe in the importance of pay equity and consider the compensation of our current team members as a part of evaluating and extending any final offer.

We are proud to offer employees and their families a comprehensive benefits package:

• Medical-Dental-Vision
• Health Care Dependent Care
• Short & Long Term Disability
• Life Insurance
• 401(k)
• FSA/HSA
• Paid Time Off - Front Loaded (4 weeks)
• Accrued Sick Time
• DreamBox "Hero Days" Volunteer Time
• Employee Assistance Program
• 9 Paid Holidays + Annual Winter Holiday Break (Typically the last week of December)

#BI-Remote #LI-Remote #LI-JW1

About Us: DreamBox Learning, the leading K-12 education technology provider, is radically transforming the way the world learns. As the only dual-discipline solution rated STRONG by Johns Hopkins’ EvidenceforESSA.org in both math and reading, DreamBox provides schools with high-quality adaptive learning solutions independently proven to accelerate student growth. Built by educators for educators, DreamBox empowers teachers and district administrators with robust data analytics and content-specific professional development solutions to complement instruction. DreamBox supports over 400,000 educators and approximately 6 million students in all 50 states, the District of Columbia, Puerto Rico, and throughout the United Kingdom, Australia, Canada, and Mexico. For more information, visit https://www.dreambox.com/.

At DreamBox, we believe diversity is an essential strength. That’s why we’re committed to providing an inclusive culture, an equitable work environment, and creating the most effective educational products that celebrate the diversity in students, families, communities, and the world. We know that talent exists everywhere, but opportunity does not. Therefore, we are a proud equal opportunity and affirmative action employer, but we don’t make these commitments simply because they’re required by law. We hold ourselves to a higher standard and make these commitments so that everyone at DreamBox can bring their full selves to our important mission. Our identities matter, and in order to create a more just, equitable world, we know it begins with DreamBox being an inclusive workplace that serves as a model for that change.