Social Media and Content Marketing Specialist

Edulastic - Fremont, California - Full time

Let your creativity soar while engaging with the best customer community ever -- teachers and school leaders! The Edulastic marketing team is looking for a social media professional who can create valuable content, engage across platforms with K12 educators and help tell our story. We already have a vibrant community who love Edulastic. The person in this role will help us build on this momentum to grow revenue and our educational impact.

What you'll be doing

- Produce engaging, sharable content such as blog articles, social media posts, infographics, videos, and educator interviews

- Manage all social media channels by sharing content, engaging our audience, responding to inquiries and growing followers

- Create, send, test and optimize our customer email newsletter

- Prepare responses to RFPs in collaboration with marketing, technology and sales teams

- Measure effectiveness of SEO, social and email campaigns and recommend ways to improve content development efforts

What you'll bring

- Bachelor's degree in communications-related field (English, liberal arts, journalism, etc.) preferred, and/or 2 years work experience in communications role.

- Excellent writing skills as demonstrated by a portfolio of short and long-form samples of different styles/formats

- Self-directed, able to meet deadlines and juggle multiple deadlines without much oversight

- Desire and ability to work in a startup environment: flexible, highly collaborative, always interested in learning, willingness to try new ideas and cut things that aren’t working.

- Experience with analytical and online marketing tools such as Google Sheets, Mailchimp, and Twitter and Facebook reports. Knowledge of WordPress is a plus.

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Role

Marketing

Experience Level

Entry Level

Edulastic

Edulastic is a user-friendly online assessment system helping millions of K-12 educators and students identify areas for growth, personalize learning and demonstrate mastery.

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