Senior Manager, Relationship Marketing

Committee for Children - Seattle, Washington or Remote - Full time

Hi, we’re glad you’re thinking about joining us.

Are you looking for purpose-driven work where marketing makes a positive impact on communities around the world? If so, Committee for Children is an amazing place to grow your career as a Senior Manager of Relationship Marketing. We’re a social enterprise dedicated to advancing the well-being of children through social-emotional learning (SEL). As a Senior Manager of Relationship Marketing at Committee for Children, you will be responsible for developing overall content-driven client acquisition, expansion, and retention strategies. You will drive day-to-day execution of external-facing demand-generation campaigns that increase brand awareness, interest, and purchase of Second Step® programs, including email, social, digital and print advertising, and live and virtual events.

Our team is collaborative, creative, and passionate about our work. Every day brings new challenges, and we jump at the opportunity to solve them. If you’re looking for a place that values your unique perspective and empowers you to do great work, Committee for Children is the place for you.

You’ll have an opportunity to make an impact every day. Growth at Committee for Children isn’t just up. It’s up, left, right, around, and through. You’ll have a say in the direction your career takes, the skills you learn, and the way we use marketing to transform children’s lives.

Let’s talk about benefits:

What we do matters. But we can’t achieve our goals unless we empower every team member to pursue their own goals and live a more fulfilling personal life. Our benefits, perks, and rewards are aimed at doing just that: helping you live your best life at Committee for Children.

  • We cover 100% of your premiums for medical, dental, and vision coverage, and 60% of your dependents’ medical and dental premiums
  • We offer a retirement plan plus company match up to 3%; Committee for Children also may make an annual discretionary non-elective contribution on your behalf at the end of the year
  • We offer a flexible work subsidy of $100 per month that you can use on things like phone and internet costs, office supplies, and commuting costs
  • We offer 16 paid holidays (including winter break and one floating holiday), three weeks’ vacation in your first year, and separate sick leave accrual
  • Other great benefits include a monthly contribution to childcare and/or dependent expenses, an FSA account, parental leave, sabbatical leave, an employee assistance program, an annual wellness reimbursement, growth and development opportunities, disability, and life insurance

What you’ll do when you join us:

  • Develop demand-generation strategies that help achieve growth and revenue targets
  • Manage execution and forecasting of an integrated marketing budget for all demand-generation tactics, in collaboration with key stakeholders
  • Build external-facing, content-driven lead generation, client expansion, and retention campaigns that increase funnel value for client-facing teams
  • Oversee execution of all key tactics, including email, social, digital and print advertising, and live and virtual events.
  • In partnership with the Director of Marketing, you’ll cross-collaborate with the Director of Education Partnerships and the Director of Client Success and Support to gain alignment on prospect and client engagement actions across the customer lifecycle
  • Work with Product Marketing and Marketing Operations and Analytics to identify priority audience segmentation, messaging, and performance tracking for campaign metrics
  • Collaborate with Marketing Operations in version testing and the application of learning to continually improve campaign results
  • Monitor demand-generation trends (leads, account penetration, pipeline, etc.) and report to leadership on findings and recommended actions
  • Work internally to help remove barriers to campaign progress, bringing colleagues together to find a solution when there are competing priorities or roadblocks
  • Manage a team of marketing professionals, ensuring strategic alignment, high performance towards objectives, and on-time delivery of tactics

Here’s what we’re looking for:

  • Bachelor’s degree or equivalent experience
  • 5-7 years of relevant marketing and management experience
  • Experience in B2B demand-generation campaign development and execution, marketing plan development (including metrics), content strategy creation, and optimization
  • Experience in a SaaS model strongly preferred
  • Experience working with client-facing teams that sell to and support customers
  • Demonstrated proficiency in digital marketing and social media strategies and tactics, plus event strategy, planning, and execution
  • Experience in digital and traditional media advertising strategy development, including advertising placement experience
  • Thorough understanding of web marketing best practices
  • Self-motivated with a servant leadership mindset
  • Experience leading and coaching teams, with the ability to inspire, motivate, and develop people
  • Demonstrated excellent oral and written communications skills
  • Ability to build authentic, trusted cross-functional relationships
  • Strong planning and organizational skills, including budget management
  • Familiarity with Marketing Automation systems (Marketo preferred) and CRM (NetSuite preferred)
  • Familiarity with project management tools (Wrike, Asana, etc.)
  • Familiarity with interpretive analytics (PowerBI, other data reporting)
  • Note: This position is located in Seattle, Washington, and employees are eligible to work remotely in any of the following states: AZ, CA, CO, DC, FL, GA, HI, IL, MA, MN, NJ, NM, NY, OR, PA, TN, TX, VA, WA

The hiring range for this position is $115,000–$165,000 annually. The pay offered will take into account internal equity and may vary depending on geographic region, job-related knowledge, skills, and experience, among other factors.

Transform the lives of millions.

Grow your career while you do it.

At Committee for Children, we’re dedicated to advocating for policies to enhance, gathering research to support, and developing educational programs to advance the safety and well-being of children through social-emotional learning. Our goal is to positively and equitably transform the social-emotional well-being of 100 million children annually by 2030.

We’re best known for our innovative Second Step® family of programs, which blend research and rigor with intuitive design to help young people build strengths that will help them realize their goals throughout life. And we feel like we’re still just getting started. We believe that if you make a positive impact on enough children, the ripple effect will help a family, school, community, and ultimately, the world.

We’re proudly building a more equitable workplace.

We’re committed to providing a place that empowers you to bring every bit of who you are to work. When you’re able to be yourself, you do your best work. It’s as simple as that. And to that end, we’re committed to building a diverse and inclusive workplace.

We're proud to be an equal opportunity employer. We’re committed to cultivating a workplace in which diverse perspectives and experiences are welcomed and respected. We encourage all qualified applicants to apply, without regard to race, color, age, disability, gender identity, marital status, national origin, genetics, religion, sexual orientation, political affiliation, veteran status, or other applicable legally protected characteristics.

Apply now and help us achieve our vision of safe children thriving in a just and peaceful world. 

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Experience Level

Senior Level

Committee for Children

Committee for Children is a global nonprofit whose work is at the forefront of an irrepressible movement. A leader in the field, we champion the safety and well-being of kids through social-emotional learning (SEL) to fulfill our vision of safe children thriving in a just and peaceful world.
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