Sales Lead - AVELA - PK12 Enrollment Platform

Avela - Remote - Full time

Avela is the platform for equitable school application, admission, and enrollment. We're looking for an entrepreneurial sales leader and account executive to grow our business!


We're hiring a senior account executive and sales leader to grow our business in the PK-12 space and build, manage, and lead a team of AEs and potentially SDRs.

Experience selling to school districts, schools, education nonprofits, governments, or universities is required for this role.

We're looking for "full stack" sales professions who can handle the entire sales funnel, from lead generation to closing. As a small team, you'll often have to handle things yourself, such as putting together a demo or slide presentation, and even cold calling.

We're hiring both individual contributor account executives (other role) as well s a more senior sales leader who will manage the team (this role). 

It is important to highlight that the sales leader will also carry a quota.Your key metrics will be simple - new deals closed and revenue generated. 

Since we care equally, if not more, about new accounts, the incentive compensation structure will ensure small deals are rewarded well. We care heavily about customer satisfaction and alignment, so IC will be back loaded to reward renewals.


  • Demand Generation - As we get started, you’ll help drive leads. We're building our marketing team, but as a startup, you won't be able to rely on anyone to hand you qualified leads (MQLs or SQLs). You'll need to hunt. You'll help us with inbound and outbound marketing, and will pick up the phone and call potential prospects directly, as well as sending personalized cold emails. We don’t want to spam or spray-and-pray, so you’ll need to understand our prospects to precisely target those who we can help the most.
  • Solution Engineering and Business Development - You’re ultimately responsible for identifying the best solution to the prospect’s problems and setting them up with the right software and services from our team.
  • Sales Presentations - You’ll design and deliver our sales presentations to prospects,in partnership with the founders, enrollment consultants, and other subject matter experts on the team.
  • Contracting, Negotiation, and Closing - Ultimately, your goal is to grow our business by closing deals and driving sales revenue. You’ll have aggressive quotas / targets
  • Client Services, Customer Success and More - As a growing startup, we need help across the board, especially with customer support. Everyone pitches in to “take out the trash,” and nothing is “outside your job description.” You’ll no doubt help with customer success and support, as well as potentially project management and service delivery.
  • Advise Product Teams - Our product and engineering teams will need your expertise as they design and build our product suite.

Role Qualifications

  • Experience selling to schools, districts, CMOs, or other education organizations
  • Demonstrated history of closing $2 million in new business each year.
  • Strong understanding of sales KPIs/metrics, sales operations, and full funnel management.
  • Sales team leadership experience with 5+ sales reps
  • Excellent communicator, including written and oral
  • Capable of producing compelling sales slide presentations
  • Capable of negotiating contracts and getting into the weeds to push a deal across the finish line

Team Qualifications

  • Customer-centric mindset
  • Entrepreneurial spirit and drive
  • Extraordinary comfort with ambiguity
  • Enjoyment wearing many hats
  • Passion for education, equity, or social impact
  • Legal ability to work in the US, based in the USA.
  • Startup experience is preferred/helpful, but not required
  • Among the best at what you do
  • Growth mindset and desire to constantly improve your skills


Avela is an education technology startup focused on equity in education admissions and enrollment. We give enrollment, admission, and award officers the tools to make equitable decisions about the allocation of educational opportunities.

We work with school districts and charter networks across the country, including Oakland Enrolls, Tulsa Public Schools, Jersey City Board of Education, and New Orleans Public Schools. We also work with a range of nonprofits and NGOs, including Teach for America and the Inter-American Development Bank, as well as the US Military.

Our platform has four parts to cover each stage of the admission journey, from exploring options to applying and final selection and admission. Our flagship product, Avela Match, is used for running coordinated matching markets to assign individuals to programs, such as public school placements in choice districts. We also offer a range of consulting services to help districts implement enrollment reforms and advance equity in educational programs.

Learn more at


Avela was founded by a renowned team of visionaries, including Nobel Laureate Joshua Angrist, Clark Medalist Parag Pathak, and social entrepreneur Greg Bybee. We have a passionate team of entrepreneurs, engineers, economists, and data scientists - get to know us at 


We are a flexible, fully remote company. We just ask that everyone work continental US hours to facilitate collaboration. 


Significant equity, passionate team, flexible work policies, home office stipend or WeWork membership, unlimited vacation, 401(k) program, life insurance, and platinum health benefits (medical, dental, and vision) covered at 100%. Learn more at

Apply for this job

Apply for this job



Experience Level

Senior Level


Avela is an education technology startup focused on equity in education admissions and enrollment. We give enrollment, admission, and award officers the tools to make equitable decisions about the allocation of educational opportunities.
Share this job
Get our email newsletterSign me up
Keep up to date with our email newsletterSign me up