Marketing Manager, Skooli

Skooli - Remote - Full time

Skooli, a fast-growing EdTech leader in the K-12 online tutoring space is looking for a strategic, results-oriented Marketing Manager to join our growing team. If you are a motivated, high-energy team player with marketing experience, including inbound lead generation in the education space, keep reading. This could be your dream job!

From ideas to execution you will be responsible for attracting and engaging lead traffic to support our growing business.

Supported by an all-star team of marketing peers and a company made up of people passionate about the power of education, you have experience within the education industry and a minimum of three years of experience in digital marketing (B2B focused is a plus!).

If you are a creative self-starter with a drive to see your ideas in market yield results, this is the job for you.

The Role:

  • Helps catalyze continued company growth through strategic marketing initiatives that generate results
  • Assists and supports the sales team in a high-growth business environment
  • Executes online and offline marketing initiatives to drive new leads, integrating online and new media, email, print, direct mail, social media, company websites, SEO/SEM strategy and brand awareness to drive site traffic
  • Build compelling and strategic outbound email marketing campaigns based on best practice, to support direct sales leads
  • Identify relevant opportunities to build Skooli’s profile as a thought leader in the education space (e-newsletters and publications, speaking engagements, PR opportunities, awards nominations, etc.), via content development and inter- and intradepartmental collaboration
  • Plan and coordinate conference/event strategy (display materials, collateral & giveaways, and lead generation process)

The qualified candidate will possess the following qualifications, skills and experience:

  • A Bachelor's degree
  • A minimum of 3 years in a marketing and/or sales enablement role
  • Education industry experience in the US K-12 market is preferred
  • Demonstrates a solid understanding of digital marketing skills, including writing, analytics, email marketing, etc.
  • Proficiency using Unbounce, Google Analytics, Salesforce, Hubspot, Outreach, G-Suite for Business, etc.
  • Strong analytical and time-management skills, are an excellent communicator, and creative thinker - but you use data to inform decisions and test that creative thinking
  • Thrives in a fast-paced work environment and know how to work across departments to motivate your teammates toward success
  • Collaborator by nature, and know how to prioritize important work over busy work
  • Possess an interest in education, and in making a difference for all students
  • Any digital marketing certificates/certifications are a plus (eg. HubSpot, Google AdWords, Google Analytics, etc.)

About Skooli

Skooli is advancing student potential with personalized learning from professional teachers in a digital classroom. With instant access to thousands of educators at any time, from any device, Skooli provides students with top tutoring across all subjects from the comfort of their own home. Students and teachers are connected in a secure digital classroom with video conferencing, online chat, document sharing, and an interactive whiteboard.

At Skooli, one of our core values is to ‘Embrace Diversity’, as we recognize that a better world is born out of diverse experiences, ideas and cultures. We proudly cultivate a diverse, inclusive workspace where we learn from each other. As an equal opportunity employer, we welcome people of all different backgrounds, experiences, abilities and perspectives to join our team of passionate professionals.

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Experience Level

Mid Level


Skooli is a fast-growing EdTech leader in the K-12 online tutoring space. Created by the team behind Teach Away, with over 15 years of experience creating innovative e-learning programs, Skooli is a personalized, student-focused learning platform that meets the needs of students in a digital age.
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