Events Manager - remote

Illuminate Education - Remote - Full time

Illuminate Education is seeking an event manager who will lead the planning and execution of one-of-a-kind, custom-tailored event experiences for our customers, prospects, and employees alike. This highly collaborative role partners with other departments including marketing, sales, customer success, and learning & development (l&d) to create impactful user conferences and tradeshow experiences for K12 educators and to support the planning of key internal events such as the national sales meeting. The senior manager reports to the Chief Marketing Officer and manages a Marketing Coordinator.

WHAT YOU WILL DO

  • Develop and manage our event marketing program and design unique experiences — online and offline — to build our brand and generate demand.
  • Create educational, inspiring, and memorable user conference and tradeshow experiences that create interest in Illuminate Education, build a strong connection to our brand, and generate advocacy and word of mouth growth.
  • Help to develop and implement our strategy for external events and conferences, working cross-functionally across marketing, customer success, sales, and l&d to ensure highly successful user conferences and a strong presence at key industry events.
  • Take events from ideation to completion, including but not limited to: stakeholders meetings, budgeting, branding, design décor look & feel, registration, on-site production and event management, logistics, vendor management, and allocation of event expenses.
  • Create and sustain productive relationships and negotiate contracts with event-related clients, vendors, companies and supporters.
  • Partner cross-functionally with other members of the marketing team to identify opportunities to leverage events and online experiences to amplify the impact of broader marketing programs and campaigns.
  • Work closely with designers, copywriters, content marketers, and other creative partners (internal and external) to develop the content and assets for different events programs.
  • Help to develop effective tracking and reporting across all events initiatives to ensure we are measuring impact, gathering learnings, and continually improving.
  • Supervise, train, mentor and evaluate the marketing coordinator.
  • Stay abreast of market trends and best practices within the event industry to enhance future programs and events.

WHO WE ARE LOOKING FOR

Required

  • At least 1-2 years’ experience in a senior role in event environment.
  • Strong project management skills.
  • Ability to oversee multiple projects independently.
  • Exceptional team player with proven ability to lead a strong team through positive influence and drive.
  • Superb time management and communication skills, both verbal and written.
  • Ability to consistently interact and cultivate strong relationships with internal department leaders, executives, vendors and key industry leaders.
  • Outstanding communication and negotiation ability.
  • Excellent organizational skills.
  • Strong and sound decision-making skills under pressure.
  • Expert event logistic, travel, budget management skills.
  • Creative thinker, leader, high energy and strong drive to produce extraordinary events.
  • Computer savvy; proficient in MS Office.

Preferred

  • BA / BS Degree in Event Management or related field.
  • 4 years or more of progressive event management experience preferred.
  • CMP Designation.
  • Understanding of marketing KPIs and experience measuring event management ROI.

Other

  • Travel 10%-15%.
  • Support special projects as needed. 

Apply for this job

Apply for this job

Role

Marketing

Experience Level

Mid Level

Illuminate Education

Illuminate Education partners with K-12 educators to equip them with data to serve the whole child and reach new levels of student performance.
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