Digital Marketing Specialist, Marketing Automation and Analytics

AVID Center - San Diego, California - Full time

The Marketing, Communications and Development Department is currently looking for a creative, strategic, and detail-oriented Digital Marketing Specialist to join the team and focus on marketing automation and analytics. We need a go-getter who will not only help us determine a new automation system but also set up specific campaigns and see them through the full life cycle, using data along the way to inform and guide their work.

Here’s just a snapshot of the areas of focus in a typical day:

  • Marketing automation system and the connection and integration to our CRM (Salesforce)
  • Reviewing AVID’s marketing universe, and analyzing and understanding how to work with each group
  • Lead flow and lead generation
  • Email deliverability
  • Domain reputation
  • Website and social media analytics and reporting

This is an amazing opportunity for a marketing professional to join a growing and motivated team, be a part of creating a vision for the department and see that vision through to fruition, and truly impact a national organization that’s dedicated to helping students across the country. 

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Role

Marketing

Experience Level

Mid Level

AVID Center

AVID (Advancement Via Individual Determination) is a nationally recognized nonprofit organization that is dedicated to closing the opportunity, expectation, and achievement gaps in education by partnering with schools all over the country to prepare students for college, careers, and life. 

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