Content Creator + Storyteller

Project Wayfinder - Berkeley, California or Remote - Full time


Imagine if adolescent education was designed for all students to develop lives of meaning and purpose? In 2015 Project Wayfinder was founded at the Stanford to answer this call. With our fifth academic year upon us, our toolkits + trainings have journeyed to over 20,000 students, 1000 teachers, 200 schools across 25 states and 20 countries.

With our $1.5M seed funding secured, we are now pushing our expansion across the country + globe. Our goal is to continue to double our impact and revenue each year for the coming years. Our vision is to become the preeminent SEL curriculum company in the world - leading the global movement of purpose learning, meaning making and belonging-based education world wide.


You will be joining a staff of incredibly motivated and dedicated staff members that are committed to living the values of our organization. We have a very close culture where team members get to know one another and build lifelong relationships. We also feel and act like a purpose-driven organization. To the best of our abilities each person’s role aligns with their own sense of purpose which feeds into the organization’s larger sense of purpose.

Read this article by our Founder about our workplace culture in Conscious Company.

We also value access, equity, diversity, and belonging. This is represented primarily in three ways: our product, our staff, and our schools.

Product: We have intentionally developed our curriculum to be able to cross national, racial, and socio-economic boundaries. During the process of curriculum development, we have had over 30 educators work on and develop the curriculum from a variety of backgrounds.

Team: Our team is composed of people from a diverse range of backgrounds and life experience. We intentionally recruit, hire, and work with people from diverse identities + experiences.

School Partners: We intentionally target a wide array of educational partners from traditional to non-traditional that work with a range of students from different socioeconomic groups: we have taught our curriculum in low income schools in the Bronx, independent schools in Silicon Valley, and after-school programs in San Antonio.

Learn more: Project Wayfinder Team + School Partners


We are looking for an experienced content creator, storyteller, designer, and facilitator to join our team to research, surface, and tell stories of our students, educators, and programs across multi-media and train educators in how to use our curriculum. We need someone who can translate interviews and experiences into engaging videos, stories/articles, and imagery that can be used by our marketing, sales, and school support teams. You will represent Wayfinder at conferences and other online and in person events, and you will facilitate trainings for our new school partners.

We strongly encourage people from traditionally underrepresented populations- such as women, People of Color, People with Disabilities, and LGBTQ+ people, etc - to apply!

Roles and Responsibilities:

  • Conduct research and interviews from our community of our tens of thousands of students and educators to surface stories and data.
  • Translate these stories into engaging mult-media content including videos, infographics, articles, presentations, and more.
  • Create powerfully produced videos that will be used for training, marketing, and storytelling.
  • Work closely with the marketing team to send this content into the world across multiple platforms - including social media platforms
  • Create data driven visualizations and stories about the impact of our work.
  • Write articles about specific schools, students, and impactful stories.
  • Work closely with the sales team to prepare content that is helpful for communicating the impact and value of Wayfinder’s programs and curriculum.
  • Represent Wayfinder and speak at conferences and trainings both in person and online, as well as designing and writing the talks.
  • Work closely with the design team to create content, to share our curriculum content in an engaging way, and on occasional help with curriculum content.
  • Work closely with the impact research team, and help communicate this academic-driven research into engaging stories and data-driven content.
  • On occasion create support videos for our teachers.
  • Collect information on how partners are doing and create tools and resources to best support them to be successful.
  • Design system to collect student stories and data to be used for impact assessment and communications internally and externally
  • Visit schools (virtually for now) to gather feedback, support educators, meet students, and share insights

During June-September Months you will support the School Success Team with the following activities:

  • Work with School Success Team to conduct trainings for educators.
  • Lead trainings for school partners (virtually during COVID, then some travel will be required post COVID).
  • Periodically co-lead trainings for Wayfinder guides/trainers to teach them new material.
  • Support in the design of programming for Wayfinder annual global Summer Institute.

Ultimately the job of this role is to surface and create beautiful and engaging content and engagingly represent Wayfinder publicly through interviews, trainings, and public events.


At a high level, we are looking for a talented content creator, storyteller, and fast relationship-builder, who is a demonstrated self-starter with a background in K12 education, with excellent public speaking and facilitation skills. This person needs to have the drive and skills to research and creatively tell stories through multiple mediums, specifically but not limited to video, articles, and graphic design. Below we have listed out some things we are looking for; you do not necessarily need to check all these boxes to be eligible for this position. Here are some components we think that includes:


  • Content Creator: Minimum of 3 years in a creative role in communications, design, advertising, or marketing. We need you to have a proven track record in creating engaging materials and telling engaging stories with articles, videos, and imagery.
  • Excellent Public Speaker/Facilitator: Experience presenting at conferences both remotely and in person, creating and giving engaging presentations, leading trainings.
  • Researcher: Ability to conduct surveys and interviews to find and surface stories that you will turn into content.
  • Organized: You are going to be talking to lots of people from lots of schools! You need to be able to organize and manage all of this.
  • Background in K-12 Education: You do not necessarily have to have been a classroom teacher, but familiarity with the K12 system and the experience of a teacher in the classroom or remotely teaching, particularly the middle/high school system is a must.
  • Good Relationship Builder: An important part of your role will be building relationships with our schools and educators. You need to be able to make connections and build relationships quickly.
  • Self-Motivated: This is a highly self-motivated role, so you need to be a self-starter, always looking for ways to improve.
  • Be a Problem-solver: You will be actively checking in and asking our partners how we can better support them.
  • Impact-Driven: You will work closely with the team doing impact research to gather data and stories and communicate them publicly.


  • Experience with Adobe Suite, Video shooting and editing, photographer, graphic design, social media, and article writing. Ability to learn and master all is required.


We offer a competitive package that is based on location and experience. We also offer the following benefits:

  • Stock: Ownership in a fast-growing venture-backed company.
  • 401k: We care about your ability to save for your future.
  • Family Focus: Parental leave and flexibility for families.
  • Time Off: Flexible vacation policy to encourage people to get out and see the world.
  • Healthcare: Medical, dental, and vision policies.
  • Goodies: Whatever hardware and software you need to get the job done.
  • Team Fun: Regularly scheduled events, annual retreat, and celebrations.
  • Learning: Learning & Development Opportunities to grow your skills and career.
  • Great team: Working with fun, hard-working, kind people committed to making a difference!
  • Flexible culture: We are results-focused. We don’t work at the office every day.
  • ...And much more! Lots of other perks make this company an incredible place to work.


Remote work. As such this role can be anywhere in North America and will not require relocation once COVID is over.

Apply for this job

Apply for this job


Product Management

Experience Level

Mid Level

Project Wayfinder

Imagine if adolescent education was designed for all students to develop lives of meaning and purpose? With our fifth academic year upon us, our toolkits + trainings have journeyed to over 20,000 students, 1000 teachers, 200 schools across 25 states and 20 countries.
Share this job
Get our email newsletterSign me up
Keep up to date with our email newsletterSign me up