Director of Online Resources

Show Me KC Schools - Kansas City, MO - Full time


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Job Description

Show Me KC Schools’ School Director of Online Resources reports to the Executive Director and is primarily responsible for the growth, maintenance and continued evaluation of the online school guide. This is a full-time position.

Primary Responsibilities

  1. Frequently update and expand school information and events on Show Me KC Schools’ website.
  2. Enhance the user-friendliness of the current website, adding new tools, such as parent resources, maps, additional school data, and enrollment filters.
  3. Research appropriate parent education content to add to site and assist with the development and the delivery of content as both articles and videos.
  4. Develop and implement effective search engine optimization (SEO) strategies.
  5. Create a monitoring and evaluation system for the usefulness of the website
  6. Share regular reports and recommendations on website performance.
  7. Work closely with Show Me KC Schools’ web development firm on the development of all new website content and design.
  8. Research latest school choice platforms trends, nationally and locally, and make regular recommendations on opportunities to advance the website.
  9. Maintain close communication with all schools in the KCPS boundaries, providing small group and one-on-one tutorials on how schools can log-in and update their individual profile pages, in addition to keeping the school enrollment filter up-to-date.
  10. Conduct national landscape analysis of other city’s online school guides and make recommendations for Show Me KC Schools.
  11. Other duties and projects as assigned.


  • Bachelor’s degree required, Master’s degree, preferred
  • 5 + years’ experience managing Online presence in the education or related field
  • Passionate about K-12 school opportunities for children and youth in Kansas City
  • Knowledgeable about school choice issues in Kansas City
  • Highly skilled in the use of WordPress
  • Strong knowledge of Google Analytics
  • Ability to remain neutral about school options
  • Ability to interface with and engage diverse groups of parents, community members and school leaders.
  • Ability to create engaging presentations for school leaders
  • Strong written and oral communication skills.
  • Ability to handle multiple tasks simultaneously and take on new projects as assigned
  • Ability to work both independently and as a team
  • Highly creative
  • Highly flexible
  • Ability to work at nights and on weekends, on occasion

Additional Information

Show Me KC Schools is growing and this is a new position for our organization. The Director of Online Resources will have a unique opportunity to shape the current content and future development of our online school guide.

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Product Management

Experience Level

Mid Level

Show Me KC Schools

For many families living within the Kansas City Public Schools' boundaries, gathering information about schools can be a confusing and overwhelming process. Show Me KC Schools is the only education nonprofit in Kansas City focused on helping families find the right school for their children in the heart of our city. We accomplish this in three key ways - our online school guide, which features critical information about every school in the Kansas City Public Schools' boundaries; our annual K-12 City School Fair, which brings together over 50 district, charter, private and parochial schools; and our School Tours KC program, which coordinates a series of tours to four schools over a five hour period with parents, early childhood educators and community members.

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