Digital Marketing Specialist

Voyager Sopris Learning - Remote - Full time


Digital Marketing Specialist

Type: Contractor with the potential for full-time

Location: Dallas, TX, Longmont, CO, or remote

Description:

Email campaign development (both national and regional) focused on lead generation and nurturing. This includes coordinating the campaign from start to finish, such as working with copywriter and graphic designer, market segmentation, testing, set up in Pardot, reporting, and providing supporting resources for lead follow up

Work with Digital Marketing Manager to update content on the website and web store, while using SEO best practices

Work with PR firm on social media campaigns aligned with other marketing efforts

References / Success Stories tracking to leverage customer testimonials as a part of our content marketing strategy

Supporting Salesforce Knowledge Center organization

Work closely with Sr. Marketing Communications Manager and other members of the marketing team on various projects

Skills:

Knowledgeable about email campaign best practices

Strong project management skills

Experience with Content Management System

Pardot / Salesforce experience is a plus

HTML/CSS is a plus

Experience in the education industry is a plus

At least 3 years of marketing experience

Marketing and/or communications background / degree

Contact:

Submit your resume to caroline.wynne@voyagersopris.com

Apply Now

Experience Level

Mid Level

Voyager Sopris Learning

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