Customer Discovery Using Empathy Workshop

Minneapolis, MN - Jan 13 5:30 pm to 7:30 pm


Most successful innovation companies and startups have one thing in common: They deeply understand their users' needs and are constantly adapting to meet them.

During this fast-paced, hands-on workshop, you'll learn about the importance of empathy in edtech innovation and actually practice empathy-building techniques with an strong emphasis on conducting and analyzing customer interviews.

This workshop will borrow heavily from the world of design thinking and will reference the philosophy and methods from institutions and organizations like The Hasso Plattner Institute of Design at Stanford, IDEO, and beyond.

FACILITATOR: Seijen Takamura--Experience & Innovation Strategy at Target; formerly regional manager for UpGlobal (Startup Weekend)

AGENDA: 5:30--Doors Open + Networking 6:00--Program begins 7:30--Wrap-up

Refreshments and light food served.